Conversation Intelligence for Service Providers: iotum Partners with Tresic
Most service providers we talk to have already decided conversation intelligence matters. The open question is whether to build it. Getting a transcript and a summary is the easy part now. Everything after that, matching a call to the right customer and location, tuning alerts so a manager actually acts on them, passing a security […]
How to Secure Your Softphone From Cyber Threats
The Communications Fraud Control Association put global telecom fraud losses at $41.82 billion in its 2025 Global Fraud Loss Survey. Very little of that came from anyone breaking encryption. It came from stolen credentials, misconfigured dial plans, and phone systems that were left reachable from the open internet with a password somebody could guess in […]
Why Businesses Are Switching to Softphones
As of October 2024, about a third of American workers whose jobs can be done from home say they work from home all the time, and 43% now keep a hybrid schedule, according to Pew Research Center’s five-year look back at how the pandemic reshaped US workplaces. The exact number matters less than what it […]
Top Softphone Features to Look For (Buyer’s Checklist)
Four vendors now account for 53% of total UCaaS market revenue, according to research on UCaaS market share published in March 2026. If you resell voice, that number is the whole problem in one line. Your customers spend their working day inside an app, and the logo on that app is either yours or somebody […]
Troubleshooting Common Softphone Issues
Almost every softphone support ticket arrives in the same shape. Somebody says the app “stopped working,” and what they actually mean is one of eight or nine specific failures, each with a different cause and a different fix. A missed call at 9am because the phone was asleep is not the same problem as a […]
How to Integrate a Softphone With Your CRM
Most calling problems are not calling problems. A reseller ships a perfectly good branded softphone, the audio is clean, the mobile app works, and three months later the customer’s sales manager is still asking why half the outbound calls never made it into the pipeline record. The phone worked. The connection to the system of […]